About us

✨ About Us — Grandma’s Crochet Tales

At Grandma’s Crochet Tales, every creation carries a story — of tradition, creativity, and four women coming together to build something meaningful from the heart. 🧶💖

What started as a simple moment of admiration soon turned into a journey of passion and purpose. Our founder, Surili, was inspired when she saw her mother-in-law, Nirmal, crafting beautiful crochet pieces with incredible skill and patience. Each stitch reflected years of experience, love, and dedication to the art.

This sparked a thought — what if this timeless craft could be reimagined for today’s world?

With this vision, Surili encouraged Nirmal to move beyond traditional designs and explore creations that could become a part of everyday life. From everlasting crochet flower bouquets and adorable amigurumi toys to unique accessories and décor pieces, the idea was to blend the charm of handmade artistry with modern aesthetics.

The journey soon grew into a family collaboration. Nirmal invited her sister Preeti, an expert crocheter, to join in. Along with her came Prerna, Preeti’s daughter, bringing fresh perspective and creativity to the brand.

Today, Nirmal and Preeti dedicate themselves to crafting each piece with care, patience, and unmatched skill — ensuring that every product is truly one of a kind. Meanwhile, Surili and Prerna lead the creative direction, handling design, photography, storytelling, and the business side of the brand.

Together, they form a perfect balance —

where Surili and Prerna are the minds behind the brand,

and Nirmal and Preeti are its heart and soul. 💖

At Grandma’s Crochet Tales, we believe handmade is more than just a product — it’s an emotion. Every piece you receive is thoughtfully created, carrying warmth, love, and a story that connects generations.

This is where tradition meets modernity,

and where every stitch tells a tale. ✨